The renowned soccer organization, AC Milan, has formally joined the expanding esports industry through a collaboration with the prominent esports group, QLASH.
This alliance will witness the Serie A titans participate in numerous esports competitions globally under the banner of “AC Milan QLASH.”
Recently honored as Italy’s premier gaming team, QLASH will combine forces with the football powerhouse to dominate football simulation games and other esports disciplines.
Significant upcoming events encompass the FIFA Global Series and the FIFAe Club World Cup, in addition to the popular mobile game Brawl Stars.
“We are delighted to unveil this brand new partnership with QLASH,” remarked Casper Stylsvig, Chief Revenue Officer of AC Milan.
“We are certain it will be an exhilarating and remarkable journey for both brands to engage our supporters worldwide, and we are pleased to embark on this new venture into the esports realm alongside a leading partner like QLASH.”
Luca Pagano, QLASH Co-Founder and CEO, also expressed enthusiasm about the partnership: “Esports represent a tremendous growth opportunity for any brand seeking to embrace innovation and connect with younger generations.”
“We are thrilled and honored that AC Milan selected QLASH, not only operationally but also from a brand and commercial perspective, to commence this exciting esports adventure.”
This announcement coincides with Luckbox CEO Quentin Martin’s statement to Gambling Insider in a recent interview…
He plunged into the world of competitive gaming wagers and made a daring forecast: before his time is up, it will surpass conventional sports betting. Curious about the details? Find the complete interview here.