10bet has secured an agreement to be the official wagering sponsor of the South African men’s national soccer team. This promising collaboration will unite the renowned online sports betting company with the celebrated group, fondly called “Bafana Bafana,” as they participate in continental competitions.
The South African Football Association (SAFA) conveyed enthusiasm for the joint effort, which will span four years. Both 10bet and SAFA have pledged to develop distinctive engagement avenues for supporters throughout the duration of the partnership.
Michelle Henriques Colborne, Chief Revenue Officer at 10bet South Africa, expressed her excitement, remarking, “This alliance is founded on pride, fervor, and a mutual adoration for the beautiful game. Bafana Bafana occupies a special place in the hearts of countless South Africans, bringing the country together and igniting enthusiasm. This partnership aligns perfectly with our expanding brand within the region.”
10bet, a well-regarded global online sports betting platform with almost two decades of expertise, is fully accredited by the Betting Control and Licensing Board, guaranteeing a safe and protected wagering environment for everyone.
Following the South African Football Association’s (SAFA) announcement of a fresh alliance, coach Morena Ramoreboli unveiled his roster for the COSAFA Cup, scheduled from July 5th to 16th.
SAFA’s Chief Executive Officer, Lydia Monyepao, conveyed her enthusiasm for the collaboration with 10bet South Africa. She highlighted that this union marks the commencement of a partnership between “two driven and innovative entities.” Monyepao further stated their aspiration for the collaboration to elevate their capacity to provide outstanding offerings and encounters for supporters while concurrently bolstering the comprehensive growth of South African football.
Interestingly, 10bet’s strategic growth isn’t confined to this market alone; the firm recently joined forces with Playtech to penetrate the UK and Swedish markets.